{"id":5689,"date":"2023-08-29T00:15:29","date_gmt":"2023-08-28T21:15:29","guid":{"rendered":"https:\/\/fspirits.com\/how-do-i-set-up-retargeting-for-users-who-engaged-with-my-videos-on-instagram\/"},"modified":"2023-08-29T00:15:29","modified_gmt":"2023-08-28T21:15:29","slug":"how-do-i-set-up-retargeting-for-users-who-engaged-with-my-videos-on-instagram","status":"publish","type":"post","link":"https:\/\/fspirits.com\/fr\/how-do-i-set-up-retargeting-for-users-who-engaged-with-my-videos-on-instagram\/","title":{"rendered":"How do I set up retargeting for users who engaged with my videos on Instagram?"},"content":{"rendered":"
\n

What strategies can be used to effectively retarget users\u2064 who have engaged with \u2062my videos on Instagram<\/h2>\n

How do \u2062I set up retargeting for users who engaged with my videos on Instagram?<\/h1>\n

Welcome to Free Spirits! \u2062We are here to help you optimize your social media advertising \u200band achieve the best results. In this article,\u2063 we will guide you through the process of setting up retargeting \u2064for users who \u200dengaged \u200dwith your videos on \u200cInstagram.\u2064 Let’s\u200c get started!<\/p>\n

Step 1:\u2064 Set Up a Facebook Pixel<\/h2>\n

<\/p>\n

The \u2063first step \u200cis to set\u200b up a Facebook\u2063 pixel on\u200b your\u200c website. A Facebook pixel is\u2064 a small\u200d piece of code that helps you track\u200c and measure the actions users take on your website. It \u200ballows you to \u2062create Custom Audiences based \u2064on \u200bspecific actions, such as video engagement.<\/p>\n

<\/p>\n

To set\u200d up a Facebook pixel, follow these steps:<\/p>\n

<\/p>\n

    <\/p>\n
  1. Sign in \u2064to your Facebook Ads Manager and navigate to the “Events Manager”.<\/li>\n

    <\/p>\n

  2. Create\u2063 a new pixel or use an \u200bexisting one.<\/li>\n

    <\/p>\n

  3. Follow the instructions provided \u2064by Facebook to install the pixel code on your website. If\u200d you \u2063need assistance,\u2064 feel free to contact us at Free Spirits.<\/li>\n

    \n <\/ol>\n

    Step 2: Create a Custom Audience Based on Video Engagement<\/h2>\n

    <\/p>\n

    Now that your\u2063 Facebook pixel is installed, you can create a Custom Audience based \u2062on video engagement.\u2063 This\u2063 will allow you to \u200dretarget users who \u200bhave interacted with your videos \u2064on Instagram.<\/p>\n

    <\/p>\n

    Follow these\u2064 steps to create a \u200bCustom \u2064Audience:<\/p>\n

    <\/p>\n

      <\/p>\n
    1. Go to your Facebook Ads Manager and navigate to the “Audiences” section.<\/li>\n

      <\/p>\n

    2. Click on “Create Audience” and select “Custom \u200dAudience”.<\/li>\n

      <\/p>\n

    3. Choose \u200d”Engagement” as the Custom Audience type.<\/li>\n

      <\/p>\n

    4. Select “Video” and specify the engagement criteria, such as users who viewed \u2062at \u200cleast\u200c 50% of your videos.<\/li>\n

      <\/p>\n

    5. Set \u200bthe time \u2064frame for video engagement. \u200dFor \u200bexample, you can choose users who engaged with your videos in the last 30 days.<\/li>\n

      \n <\/ol>\n

      \u00c9tape 3 : Cr\u00e9er une campagne publicitaire de reciblage<\/h2>\n

      <\/p>\n

      Once you have created your Custom Audience, it’s time to set up a retargeting ad \u200bcampaign \u2064on Facebook. This will ensure that your ads\u200b are shown\u200b specifically \u2064to users \u200dwho have engaged with your videos on Instagram.<\/p>\n

      <\/p>\n

      Follow these \u2062steps to create a retargeting\u2063 ad campaign:<\/p>\n

      <\/p>\n

        <\/p>\n
      1. Go to \u200dyour Facebook Ads Manager and click\u200b on\u2064 “Create” to \u200bstart\u2063 a new ad campaign.<\/li>\n

        <\/p>\n

      2. Select your \u200bcampaign\u2062 objective based on\u200d your marketing goals.<\/li>\n

        <\/p>\n

      3. In the ad set settings, choose your target \u200baudience and\u200d select the Custom Audience you created in Step 2.<\/li>\n

        <\/p>\n

      4. Create your ad creative, \u2063including\u2063 compelling visuals and a strong call-to-action.<\/li>\n

        <\/p>\n

      5. Set your budget, schedule, and other campaign settings.<\/li>\n

        <\/p>\n

      6. Launch your ad campaign and monitor its performance regularly.<\/li>\n

        \n <\/ol>\n

        At Free\u2062 Spirits, we specialize in \u2063creating effective Facebook ad campaigns that \u2062deliver outstanding results. Whether you need assistance with retargeting or any other advertising needs, we are here to\u2064 help!<\/p>\n

        For more information about our services, please visit our main websites: www.freespirits.gr<\/a> et www.fspirits.com<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"

        What strategies can be used to effectively retarget users\u2064 who have engaged with \u2062my videos on Instagram How do \u2062I set up retargeting for users who engaged with my videos on Instagram? Welcome to Free Spirits! \u2062We are here to help you optimize your social media advertising \u200band achieve the best results. In this article,\u2063 […]<\/p>\n","protected":false},"author":1,"featured_media":5690,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[1140],"tags":[1145,924,1142,1143,1141,1144],"class_list":["post-5689","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-facebook-ads","tag-audienceengagement","tag-instagram","tag-retargeting","tag-socialmediamarketing","tag-video","tag-videoadvertising"],"_links":{"self":[{"href":"https:\/\/fspirits.com\/fr\/wp-json\/wp\/v2\/posts\/5689","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fspirits.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fspirits.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fspirits.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fspirits.com\/fr\/wp-json\/wp\/v2\/comments?post=5689"}],"version-history":[{"count":0,"href":"https:\/\/fspirits.com\/fr\/wp-json\/wp\/v2\/posts\/5689\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fspirits.com\/fr\/wp-json\/wp\/v2\/media\/5690"}],"wp:attachment":[{"href":"https:\/\/fspirits.com\/fr\/wp-json\/wp\/v2\/media?parent=5689"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fspirits.com\/fr\/wp-json\/wp\/v2\/categories?post=5689"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fspirits.com\/fr\/wp-json\/wp\/v2\/tags?post=5689"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}